Is Your Nonprofit Getting ‘Free’ Funding?
It is a question that has been asked before, but it’s an important one that should remain at the forefront of a nonprofit organization’s development and fundraising plans.
Is your organization making the most of the corporate matching gift donations being brought in annually?
The answer is probably no, but it shouldn’t be. Corporate matching gift donations are an easy and large source of untapped funding
that can really make a difference in your organization’s fundraising.
Here is a list of some popular matching gift companies taken from Double the Donation’s database of matching gift companies to give you an idea of what kind of “free” funding could be available to your organization!
1. Alaska Airlines
Alaska Airlines was founded in 1932 (as McGee Airways) and is currently based in Seattle. Alaska Airlines carries more passengers between Alaska and the United States than any other airline, and is the seventh-largest U.S. airline based on passenger traffic.
Alaska Airlines Matching Gift Program
Alaska Airlines will match donations up to $4,000 from its employees to most nonprofit organizations at a 1:1 ratio. An employee’s donation could literally be doubled to $8,000 with a match by Alaskan Airlines.
GEICO (Government Employees Insurance Company) is an auto insurance company made famous by its comical commercials and tagline. GEICO was founded in 1936 and currently employs 27,000
GEICO Matching Gift Program
GEICO’s matching gift program is unique in that it matches donations not only from current employees, but it will also match gifts from its retirees. GEICO matches up to $5,000 at a 2:1 ratio to educational institutions from current employees and retirees, and up to $500 to most other nonprofit organizations.
3. Goldman Sachs
The Goldman Sachs Group is a multinational investment banking firm that works primarily in global investment banking, securities, and investment management. Founded in 1869, Goldman Sachs is headquartered in New York City and employs more than 32,500 people.
Goldman Sachs Matching Gift Program
Goldman Sachs will match up to $20,000 in donations to most eligible nonprofit organizations at a 1:1 ratio. This means an employee’s donation of $20,000 could potentially be doubled, totaling $40,000 to a nonprofit organization. Full time employees as well as board members are able to take advantage of the matching gift program at Goldman Sachs.
4. Harley Davidson
Harley Davidson is an American motorcycle manufacturer headquartered in Milwaukee, Wisconsin. (Fun fact: it was one of two major American motorcycle manufacturers to survive the Great Depression.) It currently employs 6,000 people.
Harley Davidson Matching Gift Program
Harley Davidson offers a category-specific matching gift program in which the company will match up to $20,000 at a 1:1 ratio to all educational institutions. This includes public and private colleges and universities, as well as K-12 programs. In order for an institution to be eligible, it must be located in Arizona, Florida, Kansas, Michigan, Missouri, Ohio, Pennsylvania, or Wisconsin. However, if the
5. Kraft Foods
Kraft Foods Group is a grocery manufacturing and processing conglomerate. Headquartered in Chicago, Kraft Foods Group employs 23,000 people.
Kraft Food Matching Gift Program
Kraft Foods offers a matching gift program to its full time employees, part time employees, and board members. Donations of up to $15,000 to most nonprofit organizations are eligible to be matched at a 1:1 ratio.
6. Louis Vuitton
Founded in 1854, Louis Vuitton is a French fashion house that produces anything from luxury leather goods to shoes, watches, jewelry, sunglasses and other accessories.
In 2012, Louis Vuitton’s valuation was $25.9 billion.
Louis Vuitton Matching Gift Program
Louis Vuitton offers a matching gift program to its employees that matches donations up to $2,500 to most eligible nonprofit organizations at a 1:1 ratio.
7. New York Life Insurance Company
New York Life Insurance Company (NYLIC) is the largest mutual life-insurance company in the United States, and one of the largest life insurers in the world.
It is ranked 89th on the 2013 Fortune 500 list and employs 8,500 people.
New York Life Insurance Company Matching Gift Program
NYLIC has a “Give For Good” program, matching donations made by employees and retirees to educational institutions including both K-12 and higher education.
NYLIC matches the first $100 donated by an employee at a 2:1 ratio, and everything over $100 is matched at a 1:1 ratio. The maximum donation matched ranges from $3,000 to $5,000 annually, depending on the donor’s employee status (current or retired, or a board member).
Pfizer, Inc. is one of the world’s largest pharmaceutical companies (by revenues). Headquartered in New York City, Pfizer has more than 92,000 employees.
Pfizer Matching Gift Program
Pfizer will match gifts of up to $15,000 to most nonprofit organizations at a 1:1 match for all current employees, and at a 50% ratio for all retirees.
9. Yum! Brands (KFC, Pizza Hut, Taco Bell)
Yum! is a Fortune 500 corporation that employs 466,000 people worldwide. Headquartered in Louisville, Kentucky, Yum! is the world’s largest fast food restaurant company in terms of number of restaurants (more than 39,000 in over 125 countries). In 2011, Yum! had global sales over $14 billion.
Yum! Brands Matching Gift Program
Most nonprofit organizations are eligible to receive a matching gift donation from Yum! Brands. Yum! will match up to $10,000, dollar for dollar, from any employee who works in the corporate headquarters, distribution centers, and company owned restaurants. Associates at franchised locations must check with the individual restaurant owner to see if that location offers a matching gift program.